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Anagog Merged with Intent HQ for Generative AI Marketing Co-Pilots

Israeli Edge AI startup Anagog merged with Intent HQ, according to announcements by the two companies today.

Anagog, founded in 2010 by Gil Levy and the late Yaron Aizenbud, leverages AI and machine learning on edge devices to provide comprehensive mobile customer insights while ensuring that personal data remains on the phone. Their approach enables businesses to understand user behavior and preferences without compromising user data privacy and adhering to increasing consumer privacy regulations.

The merger of Intent HQ and Anagog unites behavioral AI with Edge AI technologies, fostering the development of Personal Behavioral Models on mobile devices for advanced marketing and consumer engagement. The merged entity will facilitate the creation of personal agents and Large Language Models, offering enhanced personalization capabilities for app owners and developers. They plan to produce AI-driven marketing assistants, or co-pilots, capable of comprehending customer behaviors and optimizing offers, while ensuring data privacy and compliance.

Anagog raised a total of $25 million in venture capital funding, with its most recent round raised back in early 2020 – $10 million Series C. Investors in Anagog include MizMaa Ventures, Sumitomo Corporation and Daimler.

UK-based Intent HQ, founded in 2010 by Jonathan Lakin, similarly provides a privacy-focused AI platform that helps businesses better understand and serve their customers by securely integrating behavioral data, improving predictions, and ensuring data privacy and compliance.